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A robot that knowledgeable an journey over a journey around the world. A grumpy man who despises progress. And a bit Lady reunited with her long missing Close friend.The Elbphilharmonie: a disaster job criticized for many years and rejected by several. Hamburg needed to change the general public perception, turning criticism into a appreciate Tale.
ACCIONA, a global renewable Strength and infrastructure team, needed a world concept to convey our pleasure regarding the likely of renewable Electricity, so we designed a a hundred% EcoPowered automobile which turned the first electric powered auto to participate and comprehensive the Dakar rally in 2017. The media approach centered on genuine-time communications through the job's owned media channels.
Rai Participate in, the new “a single end store” for non-linear Italian customers, is the result of the obstacle taken up by RAI to make certain that it continues to be central and related Later on selection of contents that include TV, now ever far more very likely to turn into a digital terminal, much like the display screen of a Smartphone, Computer or Pill
In 2016 Kellogg redefined the positioning of its most marketed cereal manufacturer, Exclusive K, to enchantment greater to contemporary Gals, focusing on their “interior energy”.
The ideal campaigns or tasks realised by political functions and governmental agencies will probably be honoured in this EEA category.
Primarily younger generations like – even need – socially mindful brand names ahead of donating their focus, time and loyalty to them.
Some PR/PA businesses produced crisis application’s for their customers. Just after an intensive Evaluation of assorted exciting choices, Whyte concluded that they rarely deliver what we consider a crisis app should present to organizations: neither typical protocols, nor technological innovation will clear up a crisis with an easy simply click… but a speedy and swift handling can make the primary difference. That’s what companies have to have !
Tasty meals shipped to a cozy cafe Place with just one swipe – This is often what American Convey’ Acquire In strategy was all about. As opposed to house takeaway, the concept Increased sociable encounters and flexibility of option by inviting persons to ‘consider in’.
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Examples that control this with both conviction and innovation might be profitable With this EEA class.
Only 35% of Norwegians understand that the Sustainable Enhancement Goals exist. Without the need of much more awareness We've got tiny potential for achieving the goals. To enlighten the individuals we produced the entire world’s 1st correct International Goals summit – in addition to several of Norway’s most stunning mountains, during the night time.
bonprix can make fashion for Gals. Breast most cancers is a giant worry for them. Early detection can conserve lives, but how can we draw the audience’s attention to that?
With the staff of seven men and women, the marketing campaign entirely built-in social media, Website, digital advertising europe awards and marketing, electronic out of property and public relations. Right after 2 months it is becoming most visited campaign by Hrvatski Telekom at any time.